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    Case Study

    How BEC Growth Generated 115+ Qualified Leads for KSW Solutions in 3 Months

    A B2B cold email case study by BEC Growth LLC

    The Engagement

    Tal Paperin, CEO of KSW Solutions, works as a fractional CRO and B2B consultant. Pipeline came from network and referrals, which made growth hard to forecast.

    BEC Growth built a cold email system designed for a high-trust, consultative offer and generated 115+ qualified leads over three months.

    The Result

    115+ qualified leads generated across 3 months of cold email sending. No paid advertising, no LinkedIn outreach, no SDR team, and no inbound content strategy was used.

    Video testimonial from Tal Paperin, CEO, KSW Solutions, on the results BEC Growth delivered for KSW Solutions.

    The Challenge

    KSW Solutions sold high-trust consulting and fractional revenue leadership, where pipeline depended on network and referrals rather than a repeatable outbound process.

    Do You Need to Know How Cold Email Works?

    No. That is exactly what BEC Growth is for.

    Tal had a clear offer, but no sending infrastructure, no lead sourcing process, and no repeatable way to start conversations with buyers. BEC Growth handled all of it: the technical setup, the warmup, the lead sourcing, the copy, the campaign management, and the reply handling.

    The Cold Email System: Phase-by-Phase Breakdown

    Here's exactly how BEC Growth built and ran Tal's cold email system.

    Phase 1 - Infrastructure Setup

    Days 1-2

    Sending domains, mailboxes and full DNS authentication (SPF, DKIM, DMARC) configured for reputation-safe sending.

    Phase 2 - Warmup & Positioning

    14 days

    ICP narrowed to companies with a revenue leadership gap - founder-led sales teams, post-raise scale-ups and firms entering new markets. Copy was written to lead with diagnosis rather than a pitch.

    For consulting offers, credibility and specificity outperform discount or volume-style messaging.

    Phase 3 - Lead Sourcing & Campaign Build

    Days 1-2 post-warmup

    Leads sourced from competitor audiences, LinkedIn and relevant communities before generic databases, then verified. Multiple angles launched in parallel to test positioning.

    Phase 4 - Launch & Reply Handling

    Weeks 1-4

    BEC Growth managed replies end to end, qualifying fit and urgency before a conversation reached Tal's calendar.

    Phase 5 - Optimization Loop

    Months 2-3

    Continuous testing on subject lines, first lines and offer framing, with fresh segments added as lists were exhausted.

    Phase 6 - Result

    Month 3

    115+ qualified leads generated across the engagement, entirely through cold email.

    Key Performance Metrics

    115+

    Qualified leads

    3 months

    Time frame

    Cold email only

    Channels used

    Want the same system for your business?

    BEC Growth builds and runs the full cold email system for you. You show up to the meetings.